Ricky Abbott is an accomplished B2B marketing leader with more than 15 years of experience driving growth for global technology brands. Currently, as President of Transmission, a global B2B marketing agency, Ricky is responsible for revenue management and operations, agency thought leadership and client strategy and innovation. Prior to his current role, he led strategy and planning at Transmission, building programs for clients such as HP and Google. Earlier, he served as Business Director at DWA, working with technology clients to align and optimize their paid, earned, and owned marketing activities. Ricky also serves on LinkedIn’s Customer Advisory Board and is a board member of Engera NGO.