Ep. 4 | Science v. Art of Marketing
Kathi Kaplan

Strategic Advisor, Riverside Acceleration Capital

Kathi is a career marketer who has served as CMO and other executive roles for many of the world's most innovative technology companies. Most recently, Kathi served as the SVP of Demand Generation of UiPath, a leading automation company. Her expertise is creating demand generation engines through modern digital marketing to drive customer acquisition and pipeline. She has a proven track record in developing brand through demand strategies that deliver results. Prior to UiPath, she led marketing organizations at Qlik, Box, VMware and Apple.